Disrupting the POS Marketplace

The problem with current POS technology is in the name; everything is very focused on the moment of the sale. However business is about so much more than simply putting cash in the draw. To realise the full potential of POS technology, businesses need to consider the full customer journey, before, during and after the sale. This is where SWOOPOS comes in.

First and foremost SWOOPOS is unique because it establishes a dynamic two-way connection between customers (through their smartphones) and businesses (through their till). SWOOPOS is an intelligent, user-friendly mPOS till system with built in stock control, staffing, table bookings etc. This mPOS technology seamlessly communicates with SWOOPE, a customer-facing smartphone app with built in mobile payment, loyalty rewards, beacon technology and mobile marketing.

SWOOPOS & SWOOPE attracts new customers. On the app users can search and find nearby venues and they also can be alerted about nearby deals. This opens up huge potential for businesses to attract custom they otherwise would have missed out on.

SWOOPOS & SWOOPE improves the customer experience before payment. Through the app users can browse an up-to-date inventory list or menu, they can see exactly what is available and if the venue offers collection or delivery.

SWOOPOS & SWOOPE improves the customer experience during payment. Users can easily place an order & pay securely through the app; they can even spilt the bill with friends. The order arrives directly to the till so that a member of staff can accept and action the order easily. Customers receive an email receipt and status updates as their order is processed.

SWOOPOS & SWOOPE improves the customer experience after payment. For every penny users spend in the app, they receive loyalty points. Rewarding loyalty is an excellent way to make customers feel valued and to encourage repeat custom.

SWOOPOS & SWOOPE provides insightful data and analytics. MPOS transactions are rich with information and the SWOOPOS system distils this into insightful, easy-to-read reports. With data available on anything from customer demographics and staff efficiency, to top rated products and recent buying trends – data is the key to making better and more informed decisions about your business.

So we believe that now is the time for business owners to start looking beyond the point of sale and embracing new ways to communicate with their customers at every point along the journey.

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For more information about SWOOPOS please contact us on sales@swoopos.com